About Under Armour
The company started with a simple plan to make a superior T-shirt. The idea was to build a product that would help the athletes perform without too much sweating. The plan worked and today, Under Armour is a well-known brand in the business of making performance-oriented clothing for athletes.
It was in 1996 when Kevin Plan, a University of Maryland football player thought of making apparels for athletes that would keep them cool, light and dry throughout the game. He was fed up with the idea of changing his T-shirt after every game because of heavy sweating. Plank was absolutely sure that there would be something which was better than a traditional T-shirt.
After doing careful research on this subject and speaking with several experts, he came up with his first product, HeatGear T-shirt. Simply put, this product helped athletes keep cool, dry and light in extremely hot conditions. The fabric of this cloth was made of synthetic materials which had moisture-weakening properties.
Kevin named his company Under Armour, which made people curious about his products. He ran his company from the basement of his grandmother’s house and used to travel the entire East Coast selling his products from the trunk of his car.
In 1996, he made $17,000 in sales. In the following year, he came out with another product, ColdGear, which was designed to keep the athletes warm, dry and light during the winters. The AllSeasonGear line followed later which keeps the athletes comfortable between the extremes.
In 1998, Kevin shifted his headquarters from his granny’s basement to a new building in Baltimore, MD. Clearly, Under Armour had arrived.
Innovation down the years
In 2009, UA introduced a new product, Recharge Suit. This product offered 50% less soreness, 50% less tiredness, and 30% more power after a game. The unique design of the fabric made it possible for the athlete to recover 100 % faster than ever.
The Company launched the UA Armour39 in 2011, which married performance with cutting-edge technology. This compression shirt is fitted with electronic touch points that generate biometric signals which enable trainers to track the performance of the athlete.
Under Armour does not make products just for men. So in 2012, Kevin and his team brought out the Armour Bra that let women choose both her band and the cup size. In other words, this amazing product makes you feel comfortable and totally in control.
One of the most amazing products that the company has developed is the Armour39 which is the first of its kind performance-monitoring system for the athletes.
Values of the Company
Under Armour prides itself on the following values;
Innovation
Inspiration
Reliability
Integrity
Consistent with these values, Kevin and the rest of the company seek to do business with partners and sub-contractors who adhere to these practices and the Code of Conduct.
Biologically, carbohydrates are a form of starch or polysaccharides (sugars). These are broken down to glucose by the liver and released into the blood for energy supply. This energy is called calories. So, once the required amount of glucose (glycogen as its form is called) is released, the calories that are in excess gets converted into fat that will further gets stored in fat cells for later use. Processed sugar or foods like pasta, bread, candies, rice, etc. are calorie rich and if consumed in excess it may lead to high sugar levels in the blood or weight gain. It is more likely that you will be suggested to restrict your carbohydrate intake if you are a diabetes patient or someone who is trying to lose weight. A plan that restricts or limits carb in a diet is what low carb meal plans are all about. Such a diet plan is not only low in carbohydrates but also high in proteins and fats.
Most low carb diet plans teach one of the simplest concepts of keeping your preferred food as something that is low on carb or can be called whole foods (or unprocessed as they are called). A good start here ussually is to include a lot of fruits and green veggies which are very low on carbohydrates. Fruits are also high on fibers that give the required energy while keeping the blood sugar levels under check. There are several diet plans available abundantly if you run an online search which all have the same basic that teaches you to train your body. Training your body involves burning fat (the stored energy) with low carb foods and not sugar (additional supply) as a source of energy. Here are a few tips that most low carb diet plans may propagate. These plans can help you to cut-down the intake of your carbohydrates on a daily basis.
To keep your bathroom shining and hygienic all the time, you need to choose the right cleaners. A single product may not be good for cleaning everything in the bathroom. You need separate cleaners for every item right from a bathtub to sink to the toilet; everything needs special attention. Usually different types of dirt get accumulated in the bathroom. Deposits of hard water, soap scum, hair, dust, and mold are some of them. To clean everything, you will need different tools and cleaners. The following tips will help you choose the best bathroom cleaners for your bathrooms to look as good as new.
General bathroom cleaners
Look for a general bathroom cleaner that will clean soap scum from walls, plastic and also glass surfaces. The product should also be able to clean the shower heads and taps. Try to find the cleaner in a spray form. It becomes easy to spray the cleaner on all the surfaces rather than trying to put it from a container. Bathrooms are full of germs and cross-contamination is very easy in here. So the general bathroom cleaner must have a disinfectant that can kill all the germs in the bathroom and also offer protection from mold and mildew.
Floor cleaners
The floor needs to be cleaned with a separate cleaner. It should be strong enough to clean the grime, dirt, all types of stains and shoe marks from the floor. Moreover, it should be easy to use both with a traditional mop and the modern model of innovative mop. The cleaners should be good to use on any type of flooring like wood, stone or marble, without causing any changes or defects to the floor. The cleanser must sanitize the floor and should not leave a shiny oily film after cleaning.
Toilet cleaner
Buy a separate cleaner that is meant to clean only the toilet. Do not use the bathroom cleaners to clean the toilet. Find automatic cleaners that will clean the toilet all by itself after applying. However, you need to do some scrubbing. You also need to make sure you clean the dirt under the rim. To avoid a terrible odor in the bathroom, find cleaners that are environment-friendly and that does not contain harsh chemicals. Soak the toilet for a while before scrubbing it with a brush to clean the dirt from every part of the toilet.
As a common consumer, you have many options available in the market to choose from. But not all products give the same result and not all are eco-friendly. So read the labels and make a wise decision when shopping for bathroom cleaners. Look for product reviews from friends and family. Choose products that give best results and that do not leave bad odor in your bathroom.
Our first step into the kitchen, and we all want to make something yummy, something out of the box, and most often something sweet. Baking is one thing that kids and adults both enjoy. Here are two baking techniques that could be used in any recipe. Once these methods are mastered, there isn’t anything you cannot bake.
Whisking
This is one of the most basic and most important technique of baking. Ball, flat, balloon, coil or cage – there are different whisks for different types of baking. A whisk is generally used to add air and body into the wet mixture consisting of eggs, sugar and butter, used for preparing a cake batter. Flour, cocoa, baking powder/soda are sieved and then gently folded into this wet mixture in batches. The standard process requires you to alternate between the dry ingredients and any other special ingredients that you need to add to the wet mixture. The batter needs to be folded well, in a way that there aren’t any visible lumps. It needs to be smooth. Note that not every cake has a rising agent like baking soda, and hence you need to whisk it well for the cake to rise properly. Sponge cakes that have no butter and are rather light and other cakes that aren’t too fatty also need be whisked well to be baked to perfection. The best practice for preventing lumps is to move, twirl, spin and shake the bowl as you whisk all the ingredients together. You can also use the end of your whisk to break any lumps. Be a little light handed to attain a light and airy texture for your cake.
Creaming
This technique forms the base for a lot of baked goodies, mainly cakes and cookies. Creaming is essentially the process of softening solid fats and turning them into a smooth consistency for blending with other baking ingredients. It isn’t the easiest technique to master and requires some practice. The process begins by beating sugar and fat (butter, shortening or others) until they are light and creamy. You can use a stand mixer with a paddle attachment at medium speed or go old school by doing it with your hand. Make sure that the butter is at room temperature and isn’t straight out of the freezer. In the bowl of your stand mixer, add the butter and sugar. Beat them together on a medium speed for a few minutes. Stop in between to scrape down the sides of the bowl as required. Stop the mixer when you notice the mixture is light, airy and creamy. You can then incorporate all the other baking ingredients to make decadent cakes or cookies.